What you will do：
The Associate Brand Manager of Premium Derma Brand Development Team (BDT) Dr.Ci:Labo (DCL) is a key role to accelerate one globalized revenue with accountability for development of new product innovation, from agile innovation to new technologies and benefit platforms, as conveyed through its portfolio, packaging and global communication beyond its home market of Japan, but also, China and Asia Pacific Travel Retail.
The position will work closely with key functional teams in BDT which are identified as regional team.
Main Duties & Responsibilities：
・The Associate Brand Manager will lead development, planning and execution of both short and long-term business initiatives for DCL brand as global scalability to deliver revenue and profit targets. Major job duties include new product innovation development (from development of new technologies and benefit platforms), commercialization strategy and global communication development for consumers and Health Care Professionals (HCPs) for brand growth.
- Lead project(s) for DCL, with a deep understanding of consumer and markets (including markets’ needs, financial plan, customer KPIs) by gaining guidance from Senior ABM and Brand Manager.
- Gain consumer insight / market intimacy to design innovation plans to meet goals Lead business case and competitive analysis to identify opportunities and support strategic priorities and deliver the professional innovation pipeline (Stream 1-4) for by developing solutions with strong technical skills and knowledge as an expert
- Pioneer use of big data to generate powerful consumer insights for innovation by advising project team members, suggesting to managers
・Create commercial innovation for (e.g. claims innovation, limited editions, science proven technology content for consumers / HCP)
・Drive leadership on global communication campaigns development for the project(s) to proceed independently with guidance from managers and leaders
・Lead project teams, partnering with multi-functional teams (e.g. CBI as Consumer Business Intelligence, R&D, PMO and Supply Chain, Design and Packaging, and Finance team) to conceptualize, research, develop, deliver, and deploy to Market(s) such as Japan, China, and TR.
・Partner with the local team(s) to deploy project(s) and advice BDT perspective for their market’s forecasts, market’s activation plans, and market’s customer planning.
・Demonstrate owner mindset is to take personal accountability to execute in excellence to consumers which drives impact to the brand short term and long term business.
DCL Marketing, Premium Derma Brand Development Team plays a critical role in our Skin Health & Beauty strategy, taking strong ownership to achieve globalizing scalability with an ambition to be one of the top power brands by 2030. He/she will operate with agility, curiosity and an entrepreneurial mindset to innovate, learn and champion best practices in partnership with cross functional partners and marketing counterparts in the Global teams, AP region, locally.
■休日：完全週休二日制, 土, 日, 祝日, 年末年始
