商品企画・販売促進 - プロダクトマネージャー・ブランドマネージャー

Brand Manager, Brand Management Wound Care：
This position reports to Senior Director, Business Unit Leader, Consumer Health Japan and is based at Tokyo.

■Key Responsibilities：Brand Management
①Business management
・Require strong commitment and be responsible to deliver target P&L by managing both topline and bottom line, through commercial execution from ATL to BTL, in-store E2E, Innovations launch, Revenue Growth Management, along with the collaboration of cross functional team.
・Lead Brand growth strategy development both in short term and long term (3 years+) by partnering with regional/ global brand team and local stakes holders.
②Marketing
・Fully responsible for E2E marketing plan development to execution as a growth engine for a brand, from new product development to local IMC creation including modern social activation, influencer management, media and PR, in-store activation in scope.
・Contribute to develop strong innovation pipeline, closely partnering with regional team and Global Brand Development Team in US.
・Lead yearly BME planning and management.
③Leadership
・Be responsible for people development and organization growth by showcasing the leadership imperatives and coaching, empowerment.
・Lead cross-functional team to enable the brand success and achieving the business goal through strong engagement and envisioning.
・Bring OUTSIDE IN focus view to strongly influence to regional/ global stakes holders decision making with the deepest consumer and category, competitor understanding, to realize what needs to be true for Japan Band-aid.
・Showcase the DARING SPIRIT to Initiate and Embrace changes on marketing plan and mix. Develop and execute game-changing ideas and local brand activation to win through touching consumer’s heart.

■休日：完全週休二日制, 土, 日, 祝日, 年末年始

■Related experience & behavior, Competency
・4+ years brand marketing experience
・Experience of working with cross functional team and regional team.
・OWNER MINDSET for brand business growth as business leader, for self/ team’s growth as people leader.
・Enjoy the journey of consumer insight discovery and consumer centric thinking
・Value diversity and inclusion.
・Strategic thinking

■Expertise and Skills
・Business performance: P&L management/ market data analysis/ business driver analysis
・Consumer research: segmentation, concept and key ideas qualification, communication and product development, post launch tracking. Can initiate and assess quanti/ qualitative research.
・Data analysis: Retail (POS), consumer panel (Intage), MMM, price elasticity etc.
・Project management
・Budget management
・Agency management
・Japanese + English (business level)

■職種未経験者：不可